The power of curbside pickup signs in driving better marketing results
You’re standing in front of your storefront with a sign that says “Curbside Pickup Available” and you see people driving by. Some honk and wave, others just stare at you in confusion. You wonder to yourself, “Is my curbside pickup sign working?”
As it turns out, curbside pickup signs are a powerful marketing tool, and there are a few things you can do to make sure yours is working effectively.
Here are 15 tips for making your curbside pickup sign work better:
1. Make it big and bold
Your curbside pickup sign should be big and bold so that people can see it from a distance. Think about using a large format printer to create a sign that is at least 3 feet by 5 feet.
2. Use bright colors
Bright colors are more likely to catch people’s attention, so consider using a bright color for your curbside pickup sign.
3. Use contrasting colors
If you use a light-colored background, use a dark-colored font, and vice versa. This will make your sign more visible.
4. Use multiple colors
Another way to make your sign more visible is to use multiple colors. You could use two or three different colors for the background and font.
5. Make the font easy to read
Choose a font that is easy to read from a distance. Sans serif fonts like Arial or Helvetica are generally a good choice.
6. Use all caps
Using all capital letters can help people read your sign from a distance.
7. Keep the text simple
Don’t try to cram too much information into your sign. Keep the text simple and to the point.
8. Use an arrow
An arrow pointing to your storefront can help people find you more easily.
9. Include your logo
If you have a logo, include it on your sign. This will help people recognize your brand.
10. Use a QR code
Include a QR code on your sign so people can scan it with their smartphones and get more information about your curbside pickup service.
11. Add a call to action
Tell people what you want them to do, such as “Call us to place an order.”
12. Make it easy to find
Your sign should be easy to find from the street. If it’s not, people may drive right by without noticing it.
13. Put it in a prominent location
Place your sign in a prominent location near the street so that people driving by can see it.
14. Illuminate it
If possible, illuminate your sign so that it can be seen at night.
15. Make sure it’s readable from both directions
If your storefront is on a busy street, make sure your sign can be easily read from both directions.
Q: What are some other tips for making my curbside pickup sign work better?
A: Make sure your sign is big and bold, uses bright colors, and is easy to read. Use a QR code to provide more information about your curbside pickup service. Add a call to action to tell people what you want them to do. Illuminate your sign so that it can be seen at night.
Q: Where should I place my curbside pickup sign?
A: Your sign should be placed in a prominent location near the street so that people driving by can see it.
Q: Should I use a QR code on my curbside pickup sign?
A: Yes, including a QR code on your sign can provide people with more information about your curbside pickup service.
Q: How can I make sure my curbside pickup sign is visible at night?
A: Illuminate your sign with a light so that it can be seen at night.
These are 15 tips for making your curbside pick up signs work better. By following these tips, you can make sure your sign is big and bold, uses bright colors, and is easy to read. You can also use a QR code to provide more information about your curbside pickup service. Add a call to action to tell people what you want them to do. Illuminate your sign so that it can be seen at night.